A+ Content (Enhanced Brand Content) is no longer optional — it’s one of the most powerful tools to increase conversions and build brand trust on Amazon.
Why A+ Content Works
- Visually engaging modules replace boring text-heavy descriptions.
- Builds trust through storytelling, lifestyle imagery, and comparison charts.
- Reduces returns by clearly showing product features and benefits.
- Improves SEO and increases dwell time on your listings.
Elements of Effective A+ Content
- Brand Storytelling: Share your brand’s mission and values.
- Lifestyle Imagery: Show real-life product use cases.
- Comparison Charts: Help buyers choose the right product confidently.
- Feature Highlights: Use icons and graphics to communicate benefits quickly.
Mistakes Sellers Make with A+ Content
- Copy-pasting text from their bullet points with no design thought.
- Using stock imagery that doesn’t align with the product or audience.
- Overloading modules with too much text or unclear messaging.
The AmazonFeds Approach
Our design team at AmazonFeds creates A+ Content that looks premium and converts. We combine storytelling, visuals, and data-driven layouts that turn casual shoppers into loyal buyers.